How to Rush People Into Buying From You Using An Old Marketing Trick
- Adrian Marin
- 29 ian.
- 2 min de citit
Let’s be honest,
One of the most annoying things is when you run ads, spend a lot of time and money creating content, using catchy designs, brand colors, etc., and still see that you’re draining money.
I’ve been there. It's like everything works against you for some reason.
This is when I discovered this trick.
You see, using cute designs and brand colours is fine; they look good, but they don’t bring clients—not even close to the copy. The copy is what you say in the ad. This grabs all the attention.
It’s where you solve all their problems and create that fear of missing out (FOMO)—that sense of neediness.
So, here’s how to use copy to your advantage.
Start off with a catchy headline
No man can stand boredom, not even corporatists. So, don’t be boring or vague. Try to express a solution in a fun way using simple language. Something like the title of this article.
Fix all their problems in the copy
Your copy should express a problem, make it worse, and then fix it.
Use simple language and infuse some funny analogies here and there because attention spans nowadays are at a record low.
Oh, and always, always sell only one thing at a time. If you sell nails, sell nails.
Don’t start offering all your services in one ad; this is another huge mistake business owners make that cuts into their profits. This deserves a different article, so I’ll leave it for now.
Make it exclusive and tell them exactly what to do
You always need to offer what you have in an exclusive and limited way.
Use something like:
“Only 10 spots left this month at $299. Don’t miss out! Book yours today by clicking here >>.”
This stuff is very straightforward. I hope it brings you hundreds of thousands, like it did for our clients.
Now go and make money.
One last thing though: if all this sounds great but you don’t have the time to do it, simply complete the form below, and I will personally help you out.
Don’t worry will be me or one of my assistants, not a boring AI chat bot.
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